Sales Funnel Powerpoint Free
How do you create an online Selling and Marketing Funnel
The creation of an online sales and marketing funnel is essential for any business looking to succeed today in the digital age. By creating a funnel, you can ensure your website is designed to convert along with ensuring your advertising efforts are targeted to the appropriate audience.
Sales funnels are a process that takes potential buyers from their initial awareness of your product or service all the way through to the purchase. The name funnel comes from the fact that at each step of the process, you will lose some individuals who do not progress to the next step.
There are four essential stages to an online selling funnel
In the case of awareness, this is when potential customers are made aware of your service or product. They might see an ad or read a blog post or even receive an email with a marketing message. Sales funnel powerpoint free.
Inquiry: Now that they are aware of your product, they need to be interested in it. This is why you need to provide more information on what you have to offer and the reasons why it is valuable to them.
The decision is made: At this point potential buyers are ready to make a decision about whether or not to buy your product. They could compare your service to other suppliers, read testimonials or research pricing alternatives.
Action: Finally, they take action and purchase your product.
What is a Marketing and Sales Funnel?
Sales funnels are a procedure that takes a customer from initial exposure to an item or service to the purchase decision. Sales funnels are comprised consisting of a number of steps designed to help potential buyers through the buying process from initial contact to post-purchase follow-up.
The objective of any sales funnel is to convert as many leads to paying customers as many as you can. By guiding potential customers through a sequence of steps and making sure that each step is optimized for conversion, businesses can increase their conversion rate in general and get more sales from their online promotional efforts.
The typical steps of a sales funnel are:
1. Awareness: The client becomes aware of the service or product through word-of-mouth advertising, or other marketing efforts.
2. Consideration: The customer starts thinking about whether or not the product or service they are considering is appropriate for them. They then begin researching the options available.
3. Decide: The customer chooses whether or no to purchase the item or service and they make their final decision.
4. Follow-up: Customers receive their purchase , and is reached for follow-up post-purchase (such as customer satisfaction surveys or offers for upsell/cross-sell).
The benefits of having an Advertising and Sales Funnel
The advantages of having a sales and marketing funnel are many and the most significant one is that it allows you to establish a method to convert potential customers into customers. It also allows you to monitor your progress in order to fine-tune your sales and marketing efforts to get the most impact.
An additional key benefits is that having a sales and marketing funnel gives you a way to categorize your customers so that you can target them with messages.For instance, if recognize that a specific group of prospects are keen on a certain item, you can direct your marketing efforts toward them in order to increase the chance of making a sale.
A sales and marketing funnel can help you save time and money by automating some of the activities involved in the sale process. For instance, if you have an email list of prospective customers, you can use autoresponders for sending them automated messages with discounts or special deals on your products or services. This will help increase the number of conversions, without having to put into additional hours of work. Sales funnel powerpoint free.
How do you create an online Sales and Marketing Funnel
To develop an online sales and marketing funnel, you must to understand what a funnel is and how it functions. A funnel is a process which takes someone from a first awareness of your service or product to becoming a customer who is paying for it. The concept is that at each stage in the funnel, you're offering more information and value to the customer that eventually lead to a purchase.
Step 1: Create a Lead Magnet
Lead magnets are an opt-in offering that you use to generate leads for your company. The goal of a lead magnet is to entice your website visitors to exchange their contact information with you, so that you can follow up with them and promote your services or products.
There are various kinds of lead magnets that you can design, but your most significant task is to make sure that your lead magnet is something your target audience actually wants and it is also delivering on its promise.
One of the most straightforward methods to build an effective lead magnet is to simply provide discounts on your goods or services. If, for instance, you're Web designer you can offer a discount on your web design services to people who sign up for your email list.
Another type of lead magnet is an eBook or PDF guide. It could be a guide on how to start your own business or lose weight, ways to save money and so on. Basically, anything that would provide value to your target audience.
You can also make your own workbook, checklist, cheat sheet or any other type of downloadable resource that can be useful to your target audience.
And finally, another popular kind of lead magnet would be an online course or video-based training series. This type that you offer as a lead-generator is a great choice because it allows you to show off your expertise and build trust with your audience while at the same time.
Step 2: Design a landing page
A landing page can be defined as any webpage that a person could land on. In the context of marketing the term "landing page" refers to an independent web page made specifically for the needs of marketing or advertising. It is different from your homepage because it was created to trigger a specific action from your visitors, which is known as a "conversion.
Conversions can take a variety of forms, including signing up to newsletters, registering for a trial offer purchasing a product, or filling out a contact form. The objective for your page's landing pages is to get your visitors to take the step and there are a few factors that can help in encouraging users to take action.
Your landing page must have:
- A compelling and original headline
- A form that visitors can complete
- A compelling call-to-action (CTA) that encourages conversions
- Videos or images that help are designed to reinforce your message. aspects of your product or service
- Simple design that's simple to navigate. Minimal distractions
- The ability to track conversions
Step 3: Create an email Autoresponder Series
Now that you have created your landing page, and collected leads, you need to develop an email autoresponder series that turns those leads into clients.
Your email autoresponder series should be a sequence of 3-5 emails that begins with a welcome email and continues through each step of your sales and marketing funnel.
At every stage of the funnel, you need to provide your prospects with relevant content that can help them to become a customer. When they reach the end of your email autoresponder series, they will have a sense that the service or product is what they require and ready to buy.
Here's a brief overview of the goals each autoresponder email must accomplish:
Email 1: The Welcome Email The first email in your autoresponder sequence should include a welcoming email from your company to the subscriber. This is also a great chance to establish a rapport by introducing yourself, and giving the subscriber a brief summary of what they will get from your messages.
Mail 2: The Issue Email The second email of your autoresponder sequence, it's time to get more specific about the problem that your service or product solves. This is when you get your reader hooked by detailing the pain points they are currently facing.
Email 3 The Solution Email In the 3rd email, it's time to showcase your solution. This is where you discuss your product or service in greater detail. It is also the moment to start getting into the meaty details of how your product or service works and why its the most effective solution to your customer's problem.
Email 4: A social proof message In this 4th email, you must provide social proof that reinforces that your product or service is the most effective solution to their issue. This could be in the form of testimonials, case studies, or even reviews by other clients who have tried products or services from you.
Email 5: Call-to-Action Email The last email of your autoresponder series must contain a strong call-to-action (CTA) that entices your readers to act and purchase the product. This could be in the shape of a discount code, limited-time offer, or the free trial period.
Step 4 4. Promote Your Lead Magnet
Once you've developed your lead magnet, and you've designed your landing page you're ready to make sure you've promoted your offer.
The best way to promote your lead magnet is to use the two-step method to first drive visitors to a squeeze page , where they can sign up for your offer. Then to follow up with a series of emails after the sign-up.
To drive traffic to your squeeze page you can utilize a variety options, including paid ads such as social media, email marketing and even physical marketing tools like postcards, flyers or even business cards.
Once someone has signed-up for your lead magnet it's crucial to follow up with them through a sequence of emails. With these email messages you can provide more information about your product or service and increase trust among your target audience, and eventually make a sales pitch.
With a bit of effort it is easy to create the online sales and marketing funnel that can help you achieve more sales and boost your business. Sales funnel powerpoint free.
You now know how to design an online sales and marketing funnel, it's time to put that knowledge into action. Rememberthat the purpose is to attract customers, then convert them into leads, then cultivate those leads into customers. By following the guidelines in this guide, you'll be well on the way to reaching online sales success.